From Dairy Daddies to Trash Pandas: How branding creates fans for lower-league baseball teams
Maybe you’ve seen him. Perhaps his sideways glance and piercing blue eyes have crossed your timeline. His smirk might be all over your TikTok. If you follow baseball or if your algorithm has decided you like livestock, you may have encountered McCreamy, the muscular mascot of the Danville Dairy Daddies. The brawny bull with a […]
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